rag & bone Fall 2010 Video

Here's my lame video coverage of rag & bone's Fall 2010 men's collection presented during New York Fashion Week. I know, I know -- I'll have a better camera next time.

rag & bone Interview

"We're both English," says rag & bone duo David Neville and Marcus Wainwright when asked what's the one thing they would like the public to know about them.

Seriously? In their defense, we'll chalk that initial response up to being pressed for time in light of New York Fashion Week, where the guys are presenting their Fall 2010 collection today.

"We take pride in the quality and craftsmanship of our garments," they continue, "so the production process is always under quite a bit of scrutiny."

Hold up. No celebrity name dropping? No mention of awards (which, we'll go ahead and point out: 2007 CFDA Swarovski Award for Menswear)? Nope and nope.

But talk is cheap. Take a look at any given rag & bone product and let it do all the talking. In fact, it is this very humble and disciplined approach to design that has contributed to the success of the company. In a time when new designers are popping up on every hipster street corner and coming (and going) faster than reality TV stars, it's refreshing to learn that the duo has put in the time required to build their brand.

About rag & bone
Sachin Bhola: Can you give us some background on the rag & bone label?
We founded rag & bone in 2002 because we felt there was a gap in the market for well-made, functional garments -- the kind of clothing our friends could wear. But as we had no formal fashion training, we decided to learn from the garment manufacturers themselves, starting with the perfect pair of jeans. We traveled to Kentucky where, at the time, a lot of the American denim factories were based, and [we] met a lot of craftsmen and women who had spent their years cutting, stitching and making jeans. From there we developed our collections, launching menswear in February 2005 and our women’s collection the following season.

Kelly Kopen Model For H&M

Please note that my blog has moved. Check out the upgrade at: http://www.sachinbhola.com/blog - Sachin Bhola

Earlier this year I made reference to Kelly Kopen modeling for H&M. Well, here is H&M's Divided Spring 2010 campaign featuring Kelly Kopen, Cole Mohr and Re'l Dade.